Logo design: how it works
Seven clear steps from briefing to files. You always know where you stand and what we need from you.
You fill in the briefing
You receive our handy briefing template. In it you describe your business, your customers, your competitors and what you like. The more specific, the better the first proposal will fit.
One phone call
We schedule one call to go through the briefing together. We ask targeted questions and sharpen your wishes. After this call we both know exactly what we’re working towards.
You receive a proposal
We develop the concept and send it to you online, with an explanation of the choices we made. You have two weeks to review it at your own pace and give feedback.
One revision round included
Want to see something different? Every package includes one revision round. Tip: collect your feedback in one message, that’s the quickest way.
Second round? We’ll arrange it
If you need a second revision round after that, that’s possible. We agree together on what’s needed, so there are no surprises.
We finalise everything
Once you approve, we work the design out into every item in your package: from logo files to business card, letterhead or brand guidelines.
Delivery via WeTransfer
You receive all files neatly via WeTransfer, sorted for web use and print. You can get started straight away.
What do you need?
- A completed briefing template
- Time for one phone call
- One combined response to the proposal
What do you get from us?
- A proposal with an explanation of the choices
- One revision round included
- All files for web and print
- Personal contact with your designer
Get the most out of your briefing
Describe your ideal customer
Who are we actually designing for? Age, industry and what that customer values help enormously.
Show what you like
Three to five examples of brands that appeal to you say more than a long description.
Also say what you don’t want
Colours or styles you really dislike can save a revision round.
Frequently asked questions about the process
How much of my time does it take?
Filling in the briefing takes about thirty minutes to an hour. The call is short. After that, you mainly need to give feedback.
Do I need to visit you?
No, everything happens online and by phone. With Brand Fuller we present the design personally in an online presentation.
What do I need to get started?
Just the completed briefing. If you have examples of logos or brands you like, feel free to send them along.
Ready to get started?
Request the briefing template. You’re not committed to anything until you accept the quote.